Email Marketing Training

Email marketing course in South Ruislip, West London

At Passion-Net Training, we offer a half-day 1-2-1 email marketing training workshop for small business owners across South Ruislip and the surrounding areas.

Benefits of email marketing

We begin with an introduction to what is email marketing for small businesses and organisations and how it is used. The benefits of email marketing include reaching out to customers with special offers, nurturing and building relationships and leads, direct sales, keeping in touch and tailoring your marketing quickly to take advantage of topical events, holidays, seasons and winning customers back who once did business with you. In this course, we look at one of the most popular email platforms – MailChimp, and look at how we put together a campaign for your small business. We will then look at some best practices. There will be a short break midway through, or as required. Speak to a member of our team to find out more or for a free estimate.

Our email marketing course covers:

  • An overview of common email platform providers for small businesses
  • An introduction to the MailChimp email platform – no coding          knowledge required
  • Creating a regular email campaign in MailChimp
  • Choosing a template
  • Uploading images
  • Writing compelling copy for email marketing
  • Clear and prominent call-to-actions
  • Discussion on the benefits of segmentation and dynamic content
  • An overview of the Data Protection Act and your obligations
  • Thoughts about impending GDPR legislation and your responsibilities
  • Best practice email guidelines
  • Permission-based list building
  • A/B testing to optimise the impact of your email campaign or          campaigns
  • Overview of other features of MailChimp email marketing platform

Reasonably priced email marketing course

To arrange a half-day email marketing for small business 1-2-1 training workshop and course session in South Ruislip, West London, get in touch. Passion-Net Training is based in South Ruislip, West London, UK – serving locations such as Northwood, Pinner, Eastcote, Ruislip, Harrow, Middlesex and West London. Our email marketing training workshop is priced at £215. Contact us today to discuss your needs.

In addition to our email marketing course, we also provide digital marketing services for individuals and small business owners.
Are you a West London small business owner in need of an email marketing course? Call Passion-Net Training on 
07540 430 027 
for more information.

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